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66Discover the Real Truth Guys…Size Really Doesn’t Matter. When it comes to “Hits” that is…
It seems that businesses are finally realizing how critical Search Engine Optimization (SEO) is to their bottom line. I think the light bulb has finally gone off and most now realize how being highly ranked...
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52“How to Cook a Turkey” and Other Really Bad SEO Tactics
I’ve counseled quite a few business owners in my day regarding the importance of using keywords on their website and blog posts. Content with keywords is super critical in getting a good ranking in search...
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63Why Estate Planning Attorneys Should NOT Use Offer-Driven Marketing
You can spend thousands of dollars for mailing lists, graphic design services, and oh, don't forget postage and still find the results are not there. But, why? Because offer-driven marketing doesn’t work...
1 comment58Estate Planning Attorney Social Media Strategy Step One
Through my experience in working with estate planning lawyers, I have found that before launching a social media strategy, it is critical to identify a very specific target market. Do you plan to reach out...
0 comments62Where Should Laywers Begin With Social Media?
Perhaps you've dipped your toes in the world of social networking and set up profiles, accounts, and uploaded your photo. You now may be asking yourself - Now What? First of all I want to congratulate...
0 comments57Estate Planning Attorneys Find Success Online
Historically, estate planning attorneys have done little marketing to garner new clients—aside from phone book advertisements, of course. In most cases, attorneys market themselves by building relationships...
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48A Missed Opportunity for Viral Promotion
During the September 16th Philadelphia Phillies baseball game, something incredibly viral happened. Phillies fan Steve Monforto caught his very first foul ball and in his extreme joy handed it to his...
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58Confessions of a Finanical Show-aholic
I confess, I am a financial show-aholic. I absolutely love watching them. You know, the shows that help people with the various financial troubles and tribulations? I just can't get enough of them. Before...
0 comments64What's Love Got To Do With It? (Social networking that is...)
"Love is patient, love is kind. It does not envy, it does not boast, it is not proud. It is not rude, it is not self-seeking, it is not easily angered, it keeps no record of wrongs. Love does not delight in...
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68Estate Planning Attorney Social Media Marketing
I've worked with attorneys helping them with their marketing for a really long time now. I've worked in both online and offline media. With the coming of Web 2.0 I've watched a magical evolution. Best...
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